Good presentations can be extremely effective when trying to “turn” a prospective customer. While there is usually too much emphasis that is put on this part of the sale (i.e. “the close”), it is not doubt an important part of the sales process in most cases.When giving presentations, salespeople often spend too much time on the wrong things. For the most part, prospects really don’t care more...
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2 comments:
Indeed the goodies are what the customers want to see. A good focus on content and a respectable focus on form are a great combination.
So true. If the clients sees the value, the price won't be an issue.
Steve Waterhouse
www.waterhousegroup.com
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