Friday, July 10, 2009

Give Em’ the “Goodies” in Your Presentation

Good presentations can be extremely effective when trying to “turn” a prospective customer. While there is usually too much emphasis that is put on this part of the sale (i.e. “the close”), it is not doubt an important part of the sales process in most cases.

When giving presentations, salespeople often spend too much time on the wrong things. For the most part, prospects really don’t care more...