Monday, September 1, 2008

The "Cold Call" Blitz

I'm not a big fan of the old fashioned "cold call" blitz. If you haven't heard of this term before, it refers to setting aside a "cold call" day, in which you go out to see numerous prospects in the hopes of generating leads. I just feel this method of trying to prospect has really seen its better days, and there are much better ways to use your time.

There actually is a "spin" you can put on this old fashioned method that will get results, however. I'll post in the future on you can take the "cold blitz" to a new level in achieving prospecting success.

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