Monday, August 18, 2008

Your Customer And Prospect Information Is Worth Well Over a Million Dollars

Many salespeople do not understand how much their prospect and customer business cards are worth. Think about the following: If you make only $50,000 a year for twenty years from your sales career, then the customer/prospect cards you have in your possession are worth a million dollars.

I have to admit; when I started out in sales I was pretty careless with contact information, even important business cards. It only takes losing a few business cards or other contact information before you learn a valuable lesson: To take the time to preserve and protect one of your most valuable assets, your contact information.

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